In the world of consumer products, from start-up to enterprise, sales & distribution is the driving force for all organizations. A company’s growth and success rely on their ability to sell & distribute their products to their customers effectively & efficiently. 

In the past, even just ten years ago, sales could be accomplished by cold calling and list purchasing. However, with digital usage at an all time high, the buyer now has more information and more control over their purchases than ever before.

With digital usage turning everything upside down on traditional tactics, consumer product companies are now learning to adapt and sell their products in an entirely new way. We help you and your brand with all your sales & distribution needs in the territory of South East Asia with a special focus on harnessing new sales strategies, such as social selling, to DSR capabilities and reach buyers where they want to be reached.

The goal is to integrate traditional and new techniques to create an optimized sales & a distribution system obliterating sales quotas and showing you new levels of company success.

Traditional Tactics

• Cold Calling – Method of outreach to interrupt your potential buyer and create immediate dialogue.
• List Purchasing – New contacts are not gathered through opt-in methods, but instead are found through a third party source.
• Generic Messaging – Messaging is the same to every potential customer.

New Sales Tactics

• Inbound Lead – Potential buyer reaches out to you or opts-in to giving you contact information.
• Social Selling – Using various social channels to create unique and customize dialogue with your potential buyer.
• DSR – Direct Store Relationship the unique approach by leveraging the existing relationship with the buyer to closely identify & cater to pain-points, wants, and needs. 

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